BrokerIA — AI where there is process. People where there is trust.

Full control of your sales operation

For developers who need visibility over every partner brokerage and agent — and for builders, franchises and groups with 50+ users.

The plans

Scale — US$ 399/month on the annual plan (US$ 449.99/month on flexible monthly billing)

Ideal for brokerages with 10+ agents. BIA answering 24/7 on WhatsApp + LINK connecting portals + the agency website + PIXEL for paid media, automations, commissions, omnichannel and a custom domain.

  • Up to 25 users included (each extra user US$ 9.99/month)
  • BIA: 24/7 service on the official WhatsApp (Meta Cloud API)
  • 500 AI conversations per month with BIA (each conversation lasts 30 days)
  • LINK: publishing to portals (OLX, ZAP, VivaReal) and lead capture
  • PIXEL: Meta Ads and Google Ads with CAPI and attribution down to the sale
  • 400 BrokerCredits/month for the agents' actions
  • Real estate CRM with Kanban pipeline and lead roulette
  • Agency website, automations, commission management, omnichannel and custom domain

Scale Pro — US$ 899/month on the annual plan (US$ 1,009.99/month on flexible monthly billing)

Maximum-scale operation. Everything in Scale + DONNA for the whole team and JOTA (AI Director), both exclusive, BrokerIA Brain and multi-WhatsApp.

  • Unlimited users
  • 750 AI conversations per month (Donna on WhatsApp uses the same allowance)
  • DONNA: each agent's AI assistant (WhatsApp, reminders, CRM updates), Scale Pro exclusive
  • JOTA: AI Director with reports on sales velocity, team, channels and after-sales
  • 1,000 BrokerCredits/month for the agents' actions
  • BrokerIA Brain and multi-WhatsApp

Enterprise — On request

Developers, franchises and groups with 50+ users. Multi-brand, custom domain, dedicated SLA and assisted onboarding.

  • Multi-tenant with separate brands
  • Dedicated SLA and support
  • Assisted onboarding and custom integrations

What Enterprise adds

  • Donna, the AI assistant, included for every agent on the team.
  • Custom domain and multi-brand.
  • Custom integrations and a dedicated API.
  • Dedicated onboarding, priority support and dedicated SLA.
  • Specialist mentoring with BrokerIA's leadership.

Integration with CV CRM and the portals

  • CV CRM (Construtor de Vendas), two-way: a lead captured in BrokerIA shows up in CV and vice versa; inventory, prices and price lists without opening CV; unit reservation in one click.
  • Portals: the listing goes to ZAP, VivaReal and OLX, and portal leads land in the CRM instantly, deduplicated and automatically distributed among agents.
  • BIA answers the lead on WhatsApp within seconds of arrival.

Simulator and property match on WhatsApp

The lead simulates financing and receives the inventory units that match their profile, with a comparison of price, size and location, without leaving the conversation with BIA. Financing terms depend on the financial institution's analysis.

Frequently asked questions

How much does BrokerIA cost?

7-day free trial (card required, no charge until day 7). Scale: US$ 399/month on the annual plan (US$ 449.99 on flexible monthly billing), ideal for brokerages with 10+ agents, with up to 25 users (each extra user US$ 9.99/month): BIA on WhatsApp 24/7, Link with listing portals, website, 500 AI conversations/month with BIA, 400 BrokerCredits, Pixel, automations and commissions. Scale Pro: US$ 899/month on the annual plan (US$ 1,009.99 monthly) with unlimited users, Donna for every agent, Jota, BrokerIA Brain and multi-WhatsApp, 750 AI conversations and 1,000 BrokerCredits. Enterprise on request. Independent agents: Solo, US$ 14.99/month. No implementation fee on international plans.

How many users can I have? Do I pay per agent?

It depends on the plan. Scale includes up to 25 users; above that, each extra user costs US$ 9.99/month. Scale Pro has unlimited users: register the whole team and everyone uses Donna at no extra cost. Enterprise is tailored for developers, franchises and groups.

Does BrokerIA replace my current CRM?

Yes. CRM, lead response, operations and marketing in one place, and the AI updates the pipeline automatically. For those keeping a legacy CRM there are two-way integrations with CV CRM, Anapro, Facilita and Tecimob.

How do I distribute leads among agents automatically?

BrokerIA's Lead Roulette distributes by round-robin, performance weight, on-duty hours or region. The agent gets a WhatsApp notification and the response SLA is monitored.

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